As a design consultant, you are frequently interacting with high-level relationships in your client’s organization. For example, you may find that you are interacting with a City Manager, Utility General Manager, Attorney, or similar high-level leader. These leaders have high demands on their time and attention. They are typically swamped with requests and other consultants vying for their attention.
Like any good relationship, trust is the bedrock of a valuable relationship. In business, trust means you are not wasting the leader’s time. It means you are authentic and exercise wisdom. Here are a few tips for maintaining valuable interactions with high-level relationships and building trust.
These are very simple tips for maintaining a successful and trustworthy high-level relationship. These can also be followed when trying to establish a new relationship with a high-level leader. Good business development practice dictates that rather than starting a relationship by asking for something, especially their time, offer something you know is valuable. Send an industry article, introduce them to another expert you know they need, be brief and direct in your communications.
Gabe Lett, FSMPS, CPSM, LPC